Rhetorical appeals

This guide gives you everything you need to know about the rhetorical appeals: ethos, logos, and pathos. They are also known as the modes of appeal, modes of persuasion, or rhetorical modes.

The three rhetorical appeals are often relevant in connection with non-fiction analysis (rhetorical analysis) and may be helpful in several school subjects. This guide is mainly focused on English.

The webbook first gives you a quick definition of the rhetorical appeals as well as an overview of the situations where they might be relevant to analyze. Then, you can read about each form of appeal in detail. We offer you a multitude of authentic examples of how each form may be created in a text or media text. Finally, you can test your analytical skills on a couple of examples.